HEAD TO HEAD · PRICING AND TERMS · VERIFIED 2026-10-12
Lofty (formerly Chime) vs BoldTrail (formerly kvCORE; Inside Real Estate): what each publishes.
Lofty (formerly Chime) is quote-only (5 plans, no price on its site); BoldTrail (formerly kvCORE; Inside Real Estate) is quote-only (2 plans, no price on its site). Lofty (formerly Chime): not stated on the pricing page. BoldTrail (formerly kvCORE; Inside Real Estate): not stated on the vendor's site; the vendor's blog tells buyers to ask 'what the contract term is. Both read on October 12, 2026.
Facts from both vendors' own pages, read the same day, with third-party figures marked as reported. No ranking and no winner: the right one depends on your crew size, whether you do insurance work, and whether you will sign a contract.
Lofty (formerly Chime)quote-only
- What it is
- all-in-one real-estate platform: AI CRM, IDX websites and lead generation, sold in seat-based packages for agents, teams and brokers · built for real-estate brokerages
- Pricing
- Request Pricing — plans: Lofty Agent, Lofty Team, Lofty Broker, Lofty Enterprise, Add-ons (Lead Gen Service, Power Dialer, text packages, Hyperlocal SEO Website, website design and SEO setup services, WordPress IDX plugin, Lofty Present CMA Builder, Sales/Social/Homeowner AI agents)
- Trial
- none stated on the pricing page
- Contract
- not stated on the pricing page
- Fees
- not stated; 'Setup & Success Program' and 'Brokerage Implementation' are listed without prices. Digital-advertising lead generation 'Requires 20% ad management fee'; sphere branding ads require a 15% ad management fee and the CRM Professional plan or above; seller lead generation bought without an IDX site requires a $70 per month Home Evaluation Page
- Latest
- 2023-11-07: Chime Technologies rebranded as Lofty, citing growth beyond CRM and confusion with the Chime banking brand; the company moved from chime.me to lofty.com.
- Detail
- Lofty (formerly Chime) cost page · vendor pricing page
BoldTrail (formerly kvCORE; Inside Real Estate)quote-only
- What it is
- brokerage front-office platform: CRM, IDX websites, lead generation and automated follow-up, with BackOffice and recruiting sold separately · built for real-estate brokerages
- Pricing
- Watch demo & get Pricing — plans: BoldTrail front office (CRM, IDX websites, lead generation, automation), BoldTrail BackOffice, recruiting module and marketplace add-ons
- Reported (not the vendor)
- solo agent 'around $499 per month'; small team of 5–10 users $499–$999 per month; 25+ users $1,499–$2,500 per month; enterprise brokerage $2,500–$5,000 or more; a $999 onboarding fee — the article itself states 'Every figure is a reported estimate, not an official rate' — AI Tools Bakery (self-described estimates compiled from review sites), updated 2026-09-04
- Trial
- no free trial offered on the site (demo only)
- Contract
- not stated on the vendor's site; the vendor's blog tells buyers to ask 'what the contract term is'
- Fees
- not stated on the pricing page; the vendor's blog says BoldTrail 'has historically charged an onboarding fee for setup and implementation support'
- Latest
- 2026-06-05: The vendor's own pricing blog post confirms there is no public price list and warns that figures circulating online 'are based on third-party sources and may not reflect current or market-specific pricing'.
- Detail
- BoldTrail (formerly kvCORE; Inside Real Estate) cost page · vendor pricing page
Which is cheaper, Lofty (formerly Chime) or BoldTrail (formerly kvCORE; Inside Real Estate)?
Lofty (formerly Chime) does not publish prices, so there is no like-for-like answer. Get the quote in writing and compare it against the published one on the same user count.
Does Lofty (formerly Chime) or BoldTrail (formerly kvCORE; Inside Real Estate) require a contract?
Lofty (formerly Chime): not stated on the pricing page. BoldTrail (formerly kvCORE; Inside Real Estate): not stated on the vendor's site; the vendor's blog tells buyers to ask 'what the contract term is'.
Do Lofty (formerly Chime) and BoldTrail (formerly kvCORE; Inside Real Estate) offer free trials?
Lofty (formerly Chime): none stated on the pricing page. BoldTrail (formerly kvCORE; Inside Real Estate): no free trial offered on the site (demo only).
Whichever you choose, Brokerage OS sits beside it: a Notion workspace, six n8n automations and eight Claude skills for the owner-side work a CRM leaves to you — lead triage, the storm-canvass brief, the supplement packet, after-service follow-up, the weekly owner report. $197 one-time. Brokerage OS · all software costs.
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